Case Studies
Increase and Build Awareness of KlikDokter
Background
Objective
Increase awareness and build audience for KlikDokter in TikTok
Strategy & Execution
We understand that TikToks audience character is different compared with other social media, meanwhile communicating about health and fitness are quite “un-fit” for the audience. As a strategy, we decided to breakdown the audience into several segment and created video that relevant with that age group in order to optimize view rate
Maintain video view rate up to
98%
on TikTok
Reach
13 Million
exceeding our KPI for about 149%
Reach
10k+
New followers in one month
What can MXA achieve for you?
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