Case Studies

One biggest issue on festive month during pandemic situation is how people suddenly couldn't get in touch with any relatives except via online, addressing this situation BCA wants to help people to keep celebrating Festive especially on “THR” culture by highlighting Bagi-Bagi and Sakuku feature
- Riding on TikTok wave through influencer and TikTok Live - Amplify the conversation to Instagram
Reach
3 Million
for 3 days campaign
Views
3 Million
for 3 days campaign
Average Watched Time
17,7
seconds
Live Streaming Views
202,300
Live views

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